Analog Events is highlighted in Event Industry NewsNew Festival & Outdoor Event Guide for redefining how brands create meaningful, high-impact ancillary events at major festivals like Coachella, SXSW, and Lollapalooza. In the article, Jordan Kaye shares how off-site experiences can deepen community, drive targeted storytelling, and deliver measurable sustainability results—spotlighting Analog’s production of Interscope & Capitol Records’ “Party in the Desert,” complete with curated hospitality, intentional design, and a robust impact-tracking framework.

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